Mercedes-Benz has announced plans to open a new driving school in the U.S., citing high accident rates among teen drivers as its primary concern.
The automaker previously launched a driving education program for the U.K. in 2009, which was by all accounts successful. Mercedes claims that drivers enrolled in their school passed their driving test on the first try at nearly double the rate of those who did not.
Now, the company is looking to bring the program to the U.S., with the aim of decreasing the rate of teen accidents and thus increasing auto safety. The company believes 90 percent of accidents are due to human error, and points to studies that say teen drivers are four times as likely to die in an accident than adults.
"Despite the dramatic changes in vehicles, highways, and the driving environment over the past 60 years, driver education remains relatively unchanged in the U.S.," said Alexander Hobbach, Senior Manager, Daimler AG. "The skills required to simply get a license do not fully prepare young drivers to meet the demands of the road. Mercedes-Benz recognizes this issue and as a result is creating an educational program for the U.S. that is based on the best teaching methods and tools available."