{"id":1865,"date":"2010-05-18T00:00:00","date_gmt":"2010-05-18T00:00:00","guid":{"rendered":"http:\/\/blog.njstateauto.com\/auto-industry-news\/used-ford-cars-command-higher-prices-than-other-brands\/"},"modified":"2010-05-18T00:00:00","modified_gmt":"2010-05-18T00:00:00","slug":"used-ford-cars-command-higher-prices-than-other-brands","status":"publish","type":"post","link":"https:\/\/www.njstateauto.com\/blog\/used-ford-cars-command-higher-prices-than-other-brands\/","title":{"rendered":"Used Ford cars command higher prices than other brands"},"content":{"rendered":"

Higher resale value of Ford<\/a> cars, which has increased by about $3,000 over the prior year, will take center stage in the automaker’s summer marketing campaign.<\/p>\n

This comes after the American carmaker received the largest increase in quality score in a recent survey conducted by the Automotive Lease Guide, which measures the perception of quality in car brands as a way of determining resale value.<\/p>\n

“We have made huge strides in vehicle quality in recent years but customer perceptions don’t change overnight – so it is gratifying to see our real-world improvements begin to fully register with consumers,” Jim Farley, Ford’s group vice president of global marketing, said in a news release.<\/p>\n

Ford showed a 7.6 percent improvement on the Spring 2010 results compared with Fall 2009 in ALG’s annual Perceived Quality Score survey, according to a Wall Street Journal report.<\/p>\n

The news provider added that while Ford posted the biggest gain, it ranked third in overall quality score at 70.5 percent from front runners Honda<\/a> Motor, which scored 83.2 percent and Nissan Motor, which received 70.6 percent.<\/p>\n","protected":false},"excerpt":{"rendered":"

Higher resale value of Ford cars, which has increased by about $3,000 over the prior year, will take center stage in the automaker’s summer marketing campaign. This comes after the American carmaker received the largest increase in quality score in a recent survey conducted by the Automotive Lease Guide, which measures the perception of quality […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5,16],"tags":[],"yoast_head":"\nUsed Ford cars command higher prices than other brands<\/title>\n<link rel=\"canonical\" href=\"https:\/\/www.njstateauto.com\/blog\/used-ford-cars-command-higher-prices-than-other-brands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Used Ford cars command higher prices than other brands\" \/>\n<meta property=\"og:description\" content=\"Higher resale value of Ford cars, which has increased by about $3,000 over the prior year, will take center stage in the automaker’s summer marketing campaign. 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