AT&T Urges Drivers to Put Down Phones with New Campaign

A recent poll sponsored by wire provider AT&T found that a whopping 98 percent of respondents knew the dangers of sending a text or email while operating a vehicle. Despite the odds, nearly half of commuters (49 percent) and 43 percent of teen drivers are still engaging in this reckless behavior.

According to the National Highway Traffic Safety Administration, drivers are 23 times more likely to get into an accident if they text behind the wheel, which is why it is so crucial for drivers to give up this life-threatening habit. A big part of the problem is that while most people know how dangerous texting while driving can be, many often feel that they are capable of doing so safely while others are not, which couldn't be further from the truth.

In recognition of National Distracted Driving Awareness Month in April, AT&T is launching the "Texting & Driving-It Can Wait" initiative, in which businesses can join up and help spread the message to their employees. The hope is that employers and their staff will pledge to drive safely, and so far more than 1.3 million people have committed to keeping their hands off their phones and on the wheel while they're driving.

"Businesses can help keep their employees and others on the road safe by encouraging responsible behavior behind the wheel, including obeying all laws related to the use of electronic devices," said Thomas J. Donahue, U.S. Chamber of Commerce president and CEO. "We also encourage all businesses to consider joining the 'It Can Wait' movement to end texting while driving. Together we can help turn the tide on this serious issue."

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